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By Tyler AIlen The electronic préss kit - ór EPK (or simply known as a “préss kit”, because théy're also all “electronic” in 2016) - is usually an essential device for not just performers, but for brands of all types. In the simplest of terms, an EPK can be a way to provide writers, journalists or any business contact even more info about your brand name. Many of the time it's the details that would end up being a little bit “too very much” if sent in an e-mail - the long type bio, the organization review, the photo collection, stats and figures.

1. Free Press Kit Templates

Put Your Best Foot Forward. Promoters, talent buyers, and booking agents often review dozens, if not hundreds, of new Artists every day. With the Electronic Press Kit (EPK), you can make sure that your first impression is a lasting one. BMI is the bridge between songwriters and the businesses and organizations that want to play their music publicly. As a global leader in music rights management, BMI serves as an advocate for the value of music, representing nearly 13 million musical works created and owned by more than 800,000 songwriters, composers and music publishers.

However, even more generally, it's a way for authors to have got a one-stóp-shop for pictures, links and any additional materials when creating a tale. This is usually a main element of the EPK.

Therefore, consequently, the EPK serves two purposes, let's say you're sending out a message and include your link to an EPK, what perform you would like to take place? While you can make use of an EPK whén pitching a venue, a tag, a music supervisor and simply about any business contact, for the benefit of clearness, let's say you're also pitching a mag to protect your work. Very first: You need the writer to read through your email and move to your EPK to find out even more.

If your frequency did the trick, great! But occasionally writers would like more background info very first.

That't where the EPK arrives in. Second: When they agree to create a story on you, they have got a fast location to get press photos and bio info. This is usually a god-send for authors. It's i9000 constantly a huge hassle having a writer move back-and-fórth with an performer over images or information. Getting them all in one spot can make the writer's work much easier, which makes them even more willing to function with you in the potential. A fast frequently asked issue: Tyler, can'capital t I just send out them to my website for even more details?

Your website should end up being fan facing - it should end up being a location for followers to purchase merch, get show information and general updates. Your EPK, on the various other hand, is definitely business dealing with. It't not meant for fans - but instead for writers, talent buyers, brands and more. For example, a lover doesn't want to know about your loading stats, and whiIe they may take pleasure in a long-form bio or press pictures - they'll most likely be consuming those on cultural media, rather than your internet site.

So - should you send out business connections to your site directly? But can you send them to a press web page on your website? This is certainly actually recommended.

Which provides us to our initial common EPK error. Error #1: Sending EPKs in PDF Type. In the earlier days of the web, producing a internet site was difficult - so, EPKs were sent as a PDF document. However, while technologies has adjusted, some musicians are still sending óut EPKs in á PDF form. So, here's the problem with PDFs as EPKS. Not really Mobile Friendly.

55% of emails are opened up by telephone - therefore it's essential that yóur EPK or ánything your connecting to via e-mail is cellular friendly. A PDF document - simply isn'testosterone levels. Accessories Often Go To Junk. If you're fixing a PDF, thére's a good possibility it'll move to junk.

Specifically if it's your initial time contacting this person. Hard to Up-date.

Most likely - you're also going to have constant motion - you're heading to possess new loading stats, brand-new show news, new photos, new tracks. If you're making use of a PDF, you're heading to have to renovate your EPK for every brand-new release or information. You can't stream/link from á PDF. You cán web page link out to Dropboxes of good clips or pictures, but it's clunky and entails new windowpane pop ups. Which just isn'capital t really user-friendly. The solution?

Web-based EPKs. The best place for an EPK is certainly it's personal page on your web site. Therefore, - and after that have locations of your website designated to press rates, pictures and paths. This way, if a location or writer stumbles across your website and they want to understand more, they can simply quickly move over to your press web page to get all of the details. Similarly, delivering somebody a Web address in an e-mail, is significantly more clean than an connection, or a series of Dropbox links or PDFs. A good instance of this can end up being found on a lot of major label sites, or large indie musician sites. For example, is certainly a excellent example of a oné-page EPK, located on his website (via Atlantic Records).

Second Best Option? Web-based EPKs. Mastering the site EPK indicates that you require a great web developer, or a good template to begin with. Not really all musicians have got this, so therefore, occasionally folks would like to reach out to an present support. I've utilized third party apps with clients, and I know plenty of brands and sellers that furthermore use third party programs. Therefore it't really not really “second best”, but it can stifle your choices in some cases. Some of the first EPK services to put up were ReverbNation and Artis ECard.

Nothing at all against these two platforms, but individually, I sense as if the style is limiting as nicely as the efficiency. They can still function as án EPK if yóu invest time with them, but I tend to recommend against these. Isn'capital t a bad selection for Sonicbids gigs. Festivals like A3D, SXSW and Bonnaroo make use of Sonicbids for reservation, and I had been in fact a columnist fór the Sonicbids blog page for some period. If you're new, Sonicbids assists musicians in booking through their distinctive online program.

You produce a Sonicbids EPK, and after that find exhibits in your region, and use through the Sonicbids platform. Locating a show near you, ór one you're also serious in, might not really always become probable. My primary gripes with thé Sonicbids EPK is that it'beds really intended to focus on Sonicbids gigs. The layout isn'testosterone levels that customizable, ánd the end-usér has to click around a bit to discover information. Which, they should expect if it't a Sonicbids occasion. However, delivering a Sónicbids EPK outside óf Sonicbids, isn't always design and style pleasant. It can also end up being a little bit off-putting.

To have a Sonicbids EPK, you furthermore require an energetic Sonicbids account, which isn't very much ($10 a month) but it will be an expense. My Choice, is a relatively low-key system, but I really enjoy it. It't also 100% free of charge. The firm is now operate by Caroline Distribution, which will be possessed by General.

It truly mimics a microsite, while getting all the info succinct, and just a click on or two away. You can very easily incorporate streaming embeds, as nicely ás “wins” which showcasés your most recent news.

I've used this for my musician for the previous few years, and therefore provides Caroline Distro, which is certainly a quite strong major-fueled submission and promo corporation. The above photo can be for musician, check out his EPK and find if you get presskit.to! Error #2: Having Too Small, Or Too Much Details. Everything in our market can be about balance - while your EPK is certainly a great location to proceed in-depth, it's achievable to move a little too in-depth. It's i9000 also achievable to obtain a little overIy poetic with thé duplicate.

While it'h excellent to think that you are usually a “natural given birth to head with the coronary heart of a lion, whose perseverance in this sector will end up being sure to light up the minds of a huge number.” It's great to perform your strengths, but keep some poetic permit to the article writer. Also leave some nuggets óf backstory to yourseIf for use in selection interviews and additional instances. I remember I proved helpful with a Gospel team - and their EPK bio, spoke on every associate and their very own personal trip to finding Jesus. While, hey I has been joyful for ‘em, it had been a little bit much for a author, content label or booking agent. Here's what should end up being in yóur EPK and whát it should incIude:. A Long(ér) Form Bio.

Your bio should become very, quite brief in a message. I'meters speaking a few sentences right here. “Musician X is a Boston native, whose track “Track Con” simply gained 300K channels on Spotify.” It should be a little bit much longer for your website.

“Expanding up in Boston, Artist Times first came in touch with cool jump through his father's vinyl collection. During university, his enchantment with music composition brought him to meet producer, Manufacturer Y, who ultimately worked well with him ón his debut record, Album Z. Z ., went on tó be an ovérnight local success, ás X kept moméntum alive throughout thé years.” And yóur EPK bió. A bit more, and probably even toss in a several figures, in situation this is definitely sent to any company folks. “Growing up in Boston, Artist X first came in touch with cool hop through his father's vinyl collection.

During college, his captivation with songs composition brought him to satisfy producer, Manufacturer Con, who ultimately worked well with him ón his debut project, Album Z . Z, went on tó be an ovérnight local success, garnéring over 200K monthly Spotify listeners, and to date, has nearly 1 million spins across all platforms. A isn'testosterone levels only known for his recordings either. His live performances possess directed to praise from Blog A, Mag W and Website D. He't also performed at SXSW, A3M as nicely as many other festivals and locations across the Us all. ” Is certainly this a tough/fast principle?

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Nah - you can add in particular details no matter what moderate you're offering your bio on. Simply remember, a message should end up being short, website should be fan dealing with, and EPK should become even more for your business connects. So, write appropriately. Press Quality Images. Keyword right here is definitely “press quality” - make certain you do a photoshoot for an project, or get a photographer out to your displays.

Remember a great EPK will end up being used for all company requirements - including booking. Consequently, toss in a several live-show photos, too. Most recent News. Black ops 2 free download mac. I love presskit.to'beds indigenous “win” function, as it offers a section that showcases the most recent issues you're happy of. Probably you got a huge press story, or maybe you hit a large streaming milestone.

Factors like this - simply because properly as latest/upcoming displays and occasions, should all be discussed in your EPK. Movie Sound. This is certainly one large reason why I recommend not using a Dropbox ór PDF EPK - bécause you wish the receiver to be capable to quickly pay attention to your work, without getting to crack apart and go to a brand-new tab, etc Be certain to add sound and video in yóur EPK - whether thát's i9000 a native Mp3 or video document, or simply introduce a YouTube and SoundCloud clip, which can be easiest. I generally send a loading link (SoundCloud/YouTube) in the frequency email - alongside a link to the EPK, because sometimes, the e-mail pitch can be plenty of and they just need to obtain directly to the music. So, be sure to provide your loading hyperlink in a pitch, while furthermore including your EPK link. Stats Files.

I like to produce PDF forms of artist streaming stats - I usually make use of Spotify't Fan Insights to develop them. I generally include these in án EPK. You cán also have a checklist of significant displays, a get better at listing of press insurance, sales information on merch.

Anything that catches the attention of the person reading through and offers them on performing company with you. Public Media Links. Very important - press, labels and venues - all need to see how individuals are vibing with your function. Be sure that your social links are usually noticeable, whether that't on it'beds own page, at the bottom part of your bió, or in yóur footer. Error #3: Not Upgrading It. We'll wrap this up with a basic - but essential mistake.

Not updating your EPK. Anytime you possess a brand-new release, fresh information or any form of fresh content - add it to the EPK. Writers, talent customers or brands - they may move back again and re-réad your EPK aftér a few months. And it's not a great appearance to maintain it idle. However, even more reasonably, you're going to become using this usually - and it't easy to forget about about keeping it.

Free Press Kit Templates

Therefore, if you create an effort as soon as or twice a 30 days, to upgrade your EPK with any content, you'll be great to continue making use of it as you discover suit. These are just three in-depth, but useful ways to ensure your EPK can be great and solid for company make use of. If yóu'd like mé to glance over your EPK, site, social press stations and more - for information, reach out at or simply e-mail me directly at: As a music advertising strategist, Tyler Allen functions with an intensive selection of artists, labels, songs tech, and music retail organizations. Tyler began his songs industry career with Sony Songs Enjoyment and RED Distribution, as nicely as the marketing business. He is certainly devoted to giving veteran musicians the tools to protect their legacy, and new musicians the equipment to start theirs (simply because properly as everything in between). Find out more about Tyler Allen'beds music consulting and background on his web site here.

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Whether you're a single jazz artist, a drummer in a rock and roll band, or component of a folks duo, one of the most important web pages on your songs website is your electronic press kit page. It's the gateway to getting you booked at fresh locations.

There is certainly so very much content material to place on an EPK page that it can become hard to develop something that is definitely both well-organized, and aesthetically appealing. Here are usually a several stunning examples of EPKs that strike the mark in all places, from solid music, to eye-catching images, and a apparent layout. Highlight your strengths First, collect a few quotes from evaluations, venues, or enthusiasts and add the greatest ones to your page. You can include a quote at the top of your web page, or arrange a several words and phrases in ordinary text message on one part of the web page. Makes use of a great quotation from the New York Periods to lead the way on his EPK web page, letting it course the content material area. He after that sets up his songs and articles in columns to adhere to. Long and short bio option You'll furthermore would like to have various bio choices.

Duane Eubanks offers a brief bio perfect at the top of his press kit web page. After that, he's included a list of other bio choices best underneath it. This can make his bio fast to grab and check, or duplicate and substance for locations or blog owners that require it rapidly. Make make use of of songs On your music group EPK page, you'll would like to consist of music. Assemble a several of your best trails.

These can end up being demos, cd trails, or live songs. Simply be sure that they are usually of good high quality. They should show off your executing capability and musical technology chops with a initial listen. Putting these tracks into a small music player will ensure they wear't take up as well much room on the page, leaving area for all of your additional press kit content.

You can furthermore screen your music in a short track checklist. Including a songs participant with a several tracks as have performed, highlights their tunes best off the softball bat. Make use of a designed button with a pop of colour to make sure that play button can be pressed. Capture the attention of business media, and songs blog owners with a professional electronic press kit on your own Bandzoogle website. Crop up/rock band Pin number Up uses an lp to screen their paths on their EPK page, like their cover art.

Their artwork also matches their web site's general color system properly, with a neutral history and darker buttons that stand out. Arrange your photos and videos Next upward are pictures. Add images to download in full, or offer a checklist of hi-res pictures. The objective of this can be for bloggers, media, or your supporters to grab the pictures to publish. Make sure you possess a few choices to select from (think: scenery, portrait, color, as well as black and white).

Live life photos that are good high quality will stand out, simply because properly as a few posed photos that convey your musical design. Alt-pop songstress spots her pictures and songs part by side in columns for a fresh look against a clean white background. Finally, include your movies. The objective of videos can be to display a possible booker what your music group appears and noises like. Spot your video clips jointly on the page, in either a line or a line, to make them easy to watch.

If you have got a professional music video, include that, in any other case recent live video clips can do the trick. If you are seeking to guide intimate displays, like home concert events, or larger festivals, attempt to integrate an illustration of you enjoying those kinds of activities.

Check out use of movies on her EPK page. They're also placed to one part, simple to place, and simple to view. She has both a professionally chance video, simply because well as some excellent quality reside performances. Real to her quirky design, the movies are fun to watch and provide the audience a true sense of what she would provide at a live show. In general, for a weIl-designed electronic préss kit page, make sure your press is used sparingly (use just the greatest things) and looks stylish. EPK Design To put out your pictures, video clip, and text message in a way that's uncluttered, make use of columns and function game titles. With a brand for everything, it'll help people getting on this web page discover what they need quickly.

Providing each region a distinct section is certainly a great way to attract the vision to the articles. Fixed your function game titles and font to various colors that go with each some other to include some contrast to the web page.

You'll would like to end up being certain that your content isn'testosterone levels too hectic on the page. Clear contact option Now that your EPK is certainly looking good, be sure to provide people a way to guide you! Use a contact form or place an e-mail address right on the page. You can also include information for a manager, booking broker, or label if you'n including.

These Bandzoogle members have made stylish and structured electronic press kits pages that are certain to assist them obtained booked. We hope these EPK examples will motivate you to produce a on your personal band website! Why not reveal this with your friends?

Recommended for: Designer, Group, Brand, Company, Product, Event An EPK (Electronic Press Kit) is a quick and simple manner in which you can existing yourself as an performer. Think that of thé EPK as yóur performer stock portfolio or continue. As an musician, you would like to be capable to present your brand name to brands, media sites, booking organizations, locations, sponsors, traders and promoters showing them all of the essential information about yourself in one location.

Represent yourself like a professional and depart a excellent and long lasting impression. Under no circumstances overlook that picture will be everything and the 1st impression will last forever!